5 Reasons You Need to Have a Book as your Business Card

Every person’s dream for their book is different. But we know one thing for sure – you should have a book.

Perhaps you just want to be known as a published author or you are thinking even bigger and know the opportunities that having a book will bring to you and your business.

Most people want to make a difference in the lives of others, a difference to their family and friends or a difference in the lives of those they may never meet.

By having the courage to share your story, hobby or expertise with the world you have the ability to change someone’s life forever- including your own.

Whatever the reason you want to become a published author your message needs to be shared.

The 5 main reasons you need to have a book are;

1.Boost your Profile

When you are a published author you gain instant respect and trust, and are seen as an authority or expert in your market niche. A book instantly positions you and puts you on a pedestal.

If you are a coach, speaker , consultant, service provider or trainer having a quality book is a must have to set you apart in your industry.

2.Build your Brand or Business

Using your book as a Promotion or Marketing Tool.

Imagine at your events having a copy of your skinny book sitting on the chair as people take their seats.

People throw out brochures and business cards but never a book. Instead they take it home and read it and you continue the conversation you started at the seminar. They share your book with their friends and colleagues, so it becomes a great referral item as well as instant credibility when you take the stage.

You can also use your book with a referral partner. If you are a mortgage broker you could leave your books with a real estate agent to give to clients looking for your services.

The ideas and ways to use your book as a promotional tool are endless!

3.Business Launching Pad

If you are in business or want to start or grow it, there is simply no better business card or business brochure in the world. It will attract new clients to your business and act as  a lead generator when done the right way.

Your book can be used to build a brand and a community and launch a business or you can incorporate your book into an existing business.

4.Backend

Your book becomes your lead generation tool and helps to build or grow your business back end, where you can share your other products and services with the people you build a relationship with through your book.

Once they have read your book you can then offer your coaching, seminars, speaking, retreats, workshops and training’s to help even more people.

5.Bank Balance

Your book can receive a direct income  from book sales in bookstores, your website and in room sales if you are a speaker, and online platforms that sell your book to their customers. Royalties from sales of your books is a bonus, however the main focus is on building a profile and a business card that builds your business and backend.

  Author Express is here to help you share your message.

Author Express works with aspiring authors and turns them into published authors.

  The reason most people never write a book is that they do not know how, or they give up because they don’t have all the steps needed available to them.

After years of hearing people say, ‘I would love to write a book, but I don’t know how’, Fiona Jones – creator and best-selling author of The Millionaire Books – has collaborated with Benjamin Harvey – Difference Maker Mentor at Authentic Education – to bring Author Express to you.

If you are ready to;

Share Your Message. Make a Difference. Leave a Legacy.

Then join us today and take the first step to becoming a published author- simply add your name and email in the box and get instant access to The Author Express Blueprint- The Ultimate Guide to Create, Publish & Promote Your Book.

I wrote it just for you.

Fiona Jones

Best-selling Author, Publisher & Founder Author Express