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Cover Copy sells Books- not Content!

When publishing a physical book, particularly when your book is designed in a specific way to be a business card for you, your products and services, then what you include on your book’s cover is more important that the content.

After all if the cover does not attract your reader then they will never see or read your content.

Most non-fiction authors […]

Why adding Author to your Title Opens Doors (and wallets)

When you become a published author- doors suddenly open where once they were closed. Instead of you chasing new clients and customers, with your new found credibility as a published author, your book does the work for you. Clients and customers want to work with you.

People love to work with successful people, so who better to do business with than the […]

Book writing tips

Becoming a published author does not need to take years. With advancing technology and a mentor you can fast track the process and have a book in your hands in months. I am talking about a high quality print book that you will be proud of.

It is possible to become a successful published author even if you don’t like writing, […]

Publish=Profile=Profits

The contents below is from an  article I wrote in November 2011 for Empower magazine.

A book is the best business card you will ever have, it was once explained to me “a book is a business card on steroids.”
Think about it, most people get a business card and pop it in a drawer,  never to be seen again.

In contrast, a book  sits […]

Be an Authentic Author

Being an authentic author is about being true to who you are as a person, business person and sharing your message from the heart.

You want to be able to produce a product that represents you and your brand in the best light, having a great title, cover, content and design that will make people want to buy and read your […]